Reading marketing blogs is a great way to keep up with the latest developments in online marketing and content strategy, and to learn from industry experts. Just checking in on some of the best blogs every day or ever week keeps your work fresh, whether you’re a small business owner growing a personal brand, or a digital marketer learning marketing trends. Some great, actionable tips and branding skills can be gleaned from reading a well-made content marketing blog, written by a marketing expert.
What are15 of the best marketing blogs to follow?
1. Hubspot
HubSpot’s digital marketing blog helps readers with inbound marketing and throughout the online marketing sphere. Its motto is “Where Marketers Go to Grow.” The blog covers a variety of topics, including inbound and content marketing tips, lead generation, social media like Facebook and Twitter, e-commerce, PPC, and more.
2. Seth Godin’s Blog
Seth Godin has been a digital marketing expert for years. He’s written 15 books and offers information and educational posts that can help marketers of all skill levels achieve their goals. Each blog post is entertaining to read and offers actionable insights, helping Seth maintain his reputation as an industry leader. Seth is one of the greatest players in the industry of marketing blogs and you can learn a lot from him.
3. Neil Patel’s Blog
Neil is another major player in the online marketing world. He’s co-founded several online marketing companies and continues to grow his reputation in the industry. His blog offers useful tips and his unique insight into the world of online marketing and influencer marketing. He tends to write longer form blogs on each marketing topic, which are a great addition if you want a deep dive into a content marketing strategy.
4. Kissmetrics
Speaking of Neil Patel, Kissmetrics is one of the companies he founded. The company provides a useful analytics tool and its blog offers insights concerning social media, marketing, and of course, analytics. Additionally, you’ll find weekly webinars and guides to help you make the most of the opportunities available. The blog covers everything, like search engine marketing, conversion optimization, affiliate marketing, small business marketing, and more actionable tips.
5. MarketingProfs
MarketingProfs offers some of the most valuable insights on internet marketing you’ll find on the web. In addition to blogs, the site also offers access to podcasts, online toolkits, tutorials, and more. The blog covers a wide range of topics like content strategy, social media, PR, and email marketing and they answer reader questions on the regular. This is a digital marketing blog that you should visit regularly for updated information.
6. Moz
Moz Blog is one of the leaders in the internet blogging sphere. It gives readers quality content that entertains and informs. It covers just about every topics that’s of value to internet marketers and also offers readers two columns written by industry leaders.
7. DuctTape Marketing
The DuctTape Marketing blog offers useful information and practical insights for readers. It’s run by John Jantsch, who has authored a variety of books on marketing and offers consultancy services to those in need. The blog also provides access to webinars, podcasts, and eBooks for readers looking for more content. There are also several quality guests posts featured on the blog.
8. MarketingLand
MarketingLand features the best information you can find about digital marketing and developments in the tech work. There are numerous authors of blog posts, many of whom have been working in the industry for more than a decade. You’ll get advice on SEM, SEO, social media, analytics, content marketing and more.
9. Marketo
Marketo is a blog that provides a look into effective B2B marketing practices. There are multiple authors, so you gain well-rounded insight by reading. Topics include email marketing, social media marketing, lead management, and more.
10. Marketing Insider Group
This is one of the best marketing blogs you can turn to for tips and information on B2B marketing. It was formerly known as B2B Marketing Insider. It’s run by Michael Brenner, author of The Content Formula. This book sought to solve the question of “What is the ROI of content marketing?” Readers will enjoy Brenner’s insight into the best content marketing strategies to follow and how to analyze the success of all content marketing strategies and campaigns. If you want to get the most from your content marketing efforts, this is the blog to keep tabs on.
11. Jeff Bullas Blog
Another giant in the industry, Jeff Bullas has written books and is viewed as one of the most successful strategists in the online marketing world. His blog focuses on various forms of marketing that are effective for helping brands establish their presence online. He writes about blogging, social media, digital marketing, and more.
12. Backlinko
Romanticizing the ever-sought-after back link, Backlinko is written by Brian Dean who is considered one of the industry’s premiere SEO experts. The blog’s focus is on digital marketing and SEO.
13. Vero
Looking for a blog that’s focus is on email marketing? This is it. Vero offers articles that dive in deep with the how-to’s and benefits of email marketing campaigns. Vero’s CEO writes blog posts and they tend to be long-from, which means you are getting a lot of valuable information every time you stop by.
14. Unbounce
Unbounce is a tool that helps with building, publishing, and testing landing pages. The company features a blog hat offers insights and tips into optimizing your biggest marketing tools. It also shares information about A/B testing and conversation optimization. The goal is to help those in the online marketing industry learn about and implement a variety of strategies that help them boost their marketing. You’ll also get info on lead generation, social media, email campaigns, and content marketing.
15. Business2Community
If you want to grow your list of marketing blogs to feature more information on social media, content marketing, social business, and more, add Business2Community to your list. This blog offers expert insight into various aspects of the online marketing world. The blog likes to bring in the brightest minds to pick their brains and share with the audience what they’ve learned during their years in digital marketing. The articles provide a little bit of everything and cover a wide variety of topics.
This is by no means a full list of all of the great marketing blogs that are out there. It’s a great place to start or to find a blog to add to your existing collection of places you read on the internet.
