My name is Eric and I’m a Project Manager at Content Refined. I’m a marketing professional who brings with them over 5 years of experience managing integrated campaigns for a number of global brands including TD Bank, General Mills and TJX. I have experience in client management, marketing strategy and digital production.
Following graduating from Wilfrid Laurier University Honours B.A Geography & Sociology I decided to further my education with a post graduate diploma in Sport and Event Marketing at George Brown College. From there I began my career in marketing and advertising working in a traditional agency setting. This opportunity allowed me to gain experience in a variety of different marketing disciplines, including experiential, digital, influencer, brand and sponsorship.
I’m excited about joining the Content Refined team, having an opportunity to expand my skill set within the online landscape. Building off my experience within the traditional advertising and marketing industry, I’m eager to continue to diversify and help grow the Content Refined brand. As the digital marketing landscape continues to develop I believe content marketing will play an even more prominent role in connecting consumers.
I grew up in Collingwood ON but now call Toronto, ON home. I’m an avid sports fan, love travelling and experiencing new and exciting adventures.
Contact me at eric@contentrefined.com
